Policies Trump Party for Voters
When it comes to their vote, voters see a candidate's policies and track record as far more important than their party or those who support them. They’re also more inclined to vote for someone who will cut spending across the board rather than someone who will make sure they get their fair share.
A new Rasmussen Reports national telephone and online survey finds that 62% of Likely U.S. Voters say a candidate’s policies are most important to them when they vote. Another 24% say his or her track record in office is most important. But the political party the candidate represents is important to only eight percent (8%) of voters, while just three percent (3%) are most swayed by the prominent people who support the candidate. (To see survey question wording, click here.)
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The survey of 1,000 Likely Voters was conducted on October 25 & 28, 2018 by Rasmussen Reports. The margin of sampling error is +/- 3 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.
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