15% Have Finished Their Holiday Shopping
Now that December’s here, Americans are getting more in the mood for shopping.
The latest Rasmussen Reports national telephone survey finds that 59% of American Adults now have started their holiday shopping, up from 47% a week ago and 32% in mid-November. Thirty-seven percent (37%) still haven’t started shopping yet. (To see survey question wording, click here.)
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The survey of 1,000 Adults nationwide was conducted on December 3-4, 2012 by Rasmussen Reports. The margin of sampling error is +/- 3 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.